While operating in the traditional public relations and development sector for many years, the two fell in love with the corporate planning side of PR. They enjoyed seeing the connections formed between companies and their customers and employees through event experiences. The perceptions that are formed after a well-planned event often create a mental and emotional file in guests that turns them into future customers, returning customers, or loyal employees. The best business relationships are built, inspired, and influenced by trusted personal interactions and experiences. Wilson's PR Pitch does this through logistical event planning, allowing corporations to use the experience as a strategic communications and brand development tool. 

We call it "Public Relations Through Event Experiences."